Marketing Associate supporting marketing campaigns and materials in medical technology for Stryker Spine. Collaborating with teams to ensure project execution and compliance standards.
About the role
- Marketing Manager leading go-to-market strategy for Unith, a conversational AI enterprise. Crafting brand narrative and positioning to elevate the company in an emerging technology market.
Responsibilities
- Own brand, product marketing, and category creation
- Define and own the narrative around conversational AI humans as the next interface
- Position Unith as a category leader in real-time AI-driven human interaction
- Build a premium, enterprise-grade brand aligned with consulting + platform positioning
- Craft compelling messaging for multiple audiences: enterprise executives, product teams, innovation leaders
- Drive thought leadership (LinkedIn, case studies, POVs, events) to shape market perception
- Create high-impact narratives that elevate Unith beyond “AI vendor” to strategic partner
- Own go-to-market strategy across core use cases: training, onboarding, sales, and customer experience
- Translate complex capabilities into clear business value
- Develop sales enablement materials, business cases, and client-facing narratives
- Partner closely with product, engineering, and delivery teams to launch new capabilities
- Ensure strong alignment between messaging, pipeline generation, and revenue outcomes
- Build and scale the marketing function across product marketing, content, and brand
- Foster a culture of clarity, speed, and high standards
- Collaborate cross-functionally with sales, product, engineering, and leadership
- Align closely with revenue teams to support enterprise sales cycles and strategic deals
Requirements
- 3+ years of marketing experience, in B2B SaaS, AI, or enterprise technology
- Proven experience scaling marketing in high-growth environments
- Strong expertise in product marketing, brand strategy, and enterprise positioning
- Experience supporting enterprise sales cycles and consultative GTM motions
- Exceptional storytelling ability, simplifying complex technology into compelling narratives
- Builder mentality, comfortable operating in ambiguity and moving fast
- Experience marketing AI, conversational systems, or emerging technologies
- Background in category creation or repositioning
- Strong understanding of enterprise buyers and transformation challenges
- Experience working closely with technical teams (product, engineering, AI)
- Ability to engage multiple stakeholders: from operators to C-level executives
- Hands-on experience in growth marketing, performance marketing, or paid acquisition — internships and agency experience count
- Proficiency in Google Ads and Meta Ads Manager; bonus if you've also worked in TikTok, YouTube, or other platforms
Benefits
- Hybrid work in Barcelona
- Office in the center of Barcelona
- Work from anywhere
- Lunch compensation when in the office
- Private health insurance with Alan
- Flexible benefits (tax-free under Spanish legislation)
- ClassPass discount
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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