Senior Online Marketing Manager leading channel strategy for Social Ads and Google Ads. Driving performance marketing growth and optimizing campaigns across platforms at trafficdesign GmbH.
Responsibilities
Channel strategy: You design a clear channel architecture across Social Ads and Google Ads so budgets are allocated where they drive the most impact.
Performance roadmap: You define priorities, tests and milestones so teams deliver with focus.
Social Ads: You connect creatives, audiences and placements into a consistent story to increase relevance.
Google Ads: You structure campaigns and signals strategically to capture search intent precisely.
Stakeholder sparring: You facilitate strategy-aligned decision-making so all stakeholders speak the same language.
Insights & optimization: You conduct analyses to uncover the real “why” and derive next steps so learning curves shorten.
Account responsibility: You ensure quality, timing and outcomes are aligned so clients feel trust and momentum.
Requirements
Strategy drive: You prioritise impact over activity and lead teams based on a clear strategy.
Performance expertise: You bring deep knowledge in Social Ads and Google Ads and deliberately set focus areas.
Client focus: You translate goals into decision options and build trust through clear strategic sparring.
Culture & values: You identify with our values and company culture.
Language skills: Excellent German and good English.
Benefits
Performance with appreciation: We value performance — but always combined with respect and appreciation.
Google Premium Partner: Long-standing Premium status — recognized for top performance, budget expertise & service quality.
Career boost: 1:1 coaching, €1,500 upskilling budget + extra days off for seminars & conferences 🚀
Work-life balance: Trust-based working hours & the ability to work from anywhere — office, home or beach vibes, you decide!
Feel-good factor: Free massages, Urban Sports membership & height-adjustable desks so you can work comfortably 🧖
Nice extras: Corporate Benefits, meal subsidy, company bike & public transport pass
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