Marketing Manager executing digital marketing campaigns for Consumer Deposit Products. Integrating strategy and performance analysis to drive growth through digital channels.
About the role
- Seeking enthusiastic candidate for Digital Marketing Executive in Italy team to enhance cashback site operations in the UK. Focus on marketing, customer service, and partnerships.
Responsibilities
- We're seeking an enthusiastic person to join our Italy team as we aim to grow our Italian operation/website.
- Although the primary focus is on Marketing the website and increasing our member base, the role is varied depending on what is needed each day.
- Whether that is customer service, partnerships, or marketing your focus will be on doing what is needed to grow the website and think like it is your own business.
- Drive Italian membership growth through community engagement, referral marketing initiatives and market-specific activation.
- Plan, launch and manage digital marketing campaigns across channels including referrals, paid activity (influencer, ppc, social media etc ) and email, optimising performance where required.
- Create, update and manage on-site content, ensuring the tone of voice resonates with the Italian market.
- Deliver good-quality customer service to new members to support engagement and long-term growth.
- Negotiate exclusive brand offers to help secure better cashback rates for members
- Support wider team objectives and collaborate cross-functionally to deliver shared goals.
Requirements
- Good knowledge of online shopping and money-saving initiatives, particularly in the Italian market
- Some experience in digital performance marketing. Areas of experience should include some of:
- o PPC (Google Ads)
- o Social media campaigns (Instagram / Facebook / Twitter)
- o App Marketing
- o Influencer marketing
- o Affiliate marketing
- o Partner marketing campaigns
- o Email
- Analytical and reporting skills – results and fact-driven, with a naturally inquisitive nature and a keen eye for detail
- Creative nature with the ability to copywrite and produce promotional marketing material tailored to the Italian market
- A self-starter with the ability to motivate yourself and use your own initiative.
- The ability to multi-task, prioritise a workload and work to deadlines
- A real team player
Benefits
- 31 days holiday including flexible Bank holidays. Plus loyalty holiday after 1 & 2 years’ service. Ability to buy and sell holidays
- Private medical cover (Vitality) with access to online GP service, free coffees, cinema tickets, discounted gym membership
- Medicash health cash plan, Income protection & life assurance
- WeWork office with barista made coffee and drinks from the bar included
- Enhanced family related leave
- Companywide pay review each year
- Extensive training menu and e-learning library available to all employees
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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