Senior Performance Marketing Specialist managing paid campaigns for data and AI training company StackFuel. Focus on lead generation via performance marketing channels and collaboration with various teams.
About the role
- Paid Media Campaign Manager managing paid media campaigns across Meta and Google Ads for international brands. Responsible for campaign execution, optimisation, and performance analysis.
Responsibilities
- Manage and optimise daily campaign performance across Meta, Google Ads, and other paid media platforms
- Monitor and track ad campaign budgets daily to ensure pacing and efficiency
- Deliver weekly performance reports and actionable insights
- Conduct ad hoc deep-dive analysis and reporting focused on campaign results
- Support A/B testing and experimentation strategies
- Collaborate with the Performance Director on campaign strategy
- Communicate performance updates and recommendations to internal teams and clients
- Share insights and best practices with your team
- Suggest improvements and identify opportunities for campaign expansion
- Stay open to learning new platforms (e.g., TikTok Ads)
Requirements
- Fluent in English (written and spoken)
- Minimum 2 years of experience managing performance campaigns (Meta and/or Google Ads)
- Advanced skills in Excel or Google Sheets (formulas, pivot tables, charts)
- Strong attention to detail
- Clear communicator and dependable team player
- Self-motivated and organised, with the ability to work independently
- Data-driven with a process-oriented approach to campaign execution
- Comfortable adapting quickly to campaign performance changes
- At least 1 year of agency-side experience
- Google Looker Studio experience
- Familiarity with Google Analytics and other similar analytics platforms
- Confidence in communicating with clients and presenting insights
- Experience with A/B testing tools and campaign tracking implementation
- Knowledge of Tag Manager and Search Console
Benefits
- **Global Client Exposure** – Work with top international brands and agencies
- **Professional Growth** – Collaborate with other sharp minds across digital strategy, content, and analytics
- **Potential for Long-Term Hire** – If it’s a great fit, we’re open to growing with you
Job title
Job type
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Not specified
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Location requirements
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