Marketing Specialist developing and implementing marketing plans and multi - channel campaigns across UK and Ireland. Collaborating with stakeholders and driving customer loyalty and demand.
About the role
- Associate Marketing Manager driving strategic initiatives and marketing plans for Clorox Professional B2B in healthcare vertical. Collaborating with sales teams to deliver integrated business plans and drive growth strategies.
Responsibilities
- Develop and implement B2B customer-specific marketing plans based on strong customer and vertical insights.
- Generate program ideas to drive business growth with national healthcare accounts and distributor partners.
- Support the Field Sales organization by developing sell-in presentations and materials, product-related informational materials, digital shelf assets, and collateral for successful launches.
- Monitor and measure the accuracy, visual adherence to brand standards, and performance of these assets for future optimization while working within an assigned budget.
- Support the CloroxPro Marketing Team to ensure consistent look, tone, feel, and governance of assets and templates.
Requirements
- Minimum 3 years of work experience in a professional environment
- Prior Business to Business (B2B) Sales &/or Trade / Customer Marketing / Ecommerce / Healthcare experience preferred.
- Bachelor's degree in business, marketing, or a related field; MBA or MPH preferred.
- Strong written and verbal communication skills
Benefits
- Robust health plans
- Market-leading 401(k) program with a company match
- Flexible time off benefits
- Inclusive fertility/adoption benefits
- Health and wellbeing prioritization
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