Manager of Customer Lifecycle driving customer engagement, retention, and loyalty for Gap Inc. Collaborating with teams to deliver effective lifecycle campaigns and insights for improving customer experience.
About the role
- Regional Marketing Manager responsible for growth strategies in Industrial Water Treatment across MEA. Collaborating with commercial and technical teams at Solenis for innovative solutions.
Responsibilities
- Develop regional growth strategies to deliver key business targets, namely in oil & gas, mining, municipal and refinery & petrochemicals
- Analyze key growth trends and customer needs that drive consumption of specialty solutions in target segments
- Analyze industry trends, competitive threats, expansion opportunities and internal performance
- Identify new product development opportunities working with global marketing and technology teams and utilizing new product blueprinting tools
- Collaborate with innovation teams and sales to drive market validation and launch of new products in region
- Identify and evaluate specific application, product, and service growth opportunities in target segments
- Provide leadership in creating differentiated customer value propositions; develop quantified value propositions and the tools to enable the commercial team to deliver that value to the customer; work with the sales force on value delivery, value selling and value documentation
- Partner with global marketing and regional commercial teams to develop effective marketing programs to introduce new products, applications and service offerings
- Partner with commercial team to develop business which will meet sales and profit objectives for the segment
- Develop regional specific business cases for the introduction of new products and service offerings
- Provide commercial team with marketing support and leadership including sales tools, training, and problem-solving capability
Requirements
- Bachelor’s and/or master’s degree in engineering, business or a related field
- Experience in Refinery and Petrochemicals, Oil & Gas, Heavy Industry, Water Treatment and/or in a chemical service company will be a high advantage
- Experience in Sales and Marketing roles
- Excellent command of both written and spoken English
- Excellent spoken and written communication skills, effective internal communication, ensuring relevant information reaches key stakeholders
- Fast autonomous learner, comfortable with technology, chemistry, and sustainability
- Complex problem-solving and project management skills
- Good organizational and planning skills with attention to process and detail
- Strong business sense and analytical skills
- Confidence in presenting ideas and driving projects
- Results-driven with a focus on creating value for customers, passionate about customer value aligned with their values and strategy
- Capacity to work collaboratively in a highly engaged team
- Flexible and resilient
Benefits
- Competitive compensation
- Comprehensive benefits, including medical, dental and vision insurance
- 401(k) plan
- Numerous opportunities for professional growth and development
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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