Lead category strategy and merchandising for Smartbox Direct Experiences in Paris. Collaborate with Product, Supply, and Marketing teams to drive growth and performance.
Responsibilities
Own multiple categories end-to-end and execute the DE positioning plan
Define the strategic role of each category (traffic, margin, retention)
Identify assortment gaps & pricing/value issues with BI data
Influence Supply priorities based on demand and opportunity
Structure clear referencing so CRM & onsite activation becomes plug-and-play
Build and run GTM plans for new categories, deals, peaks and flash sales
Experience in travel, marketplace, OTA, or e-commerce is highly valuable.
Excellent written and oral communication in English, Italian is a nice to have.
Ability to adapt to changes in direction as this Product/New Proposition is still evolving - someone with scaleup experience might feel more comfortable here
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