Creative Content Producer responsible for video and photography content within a fast - growing cannabis retail company. Collaborating with teams to elevate brand engagement across ecommerce and media channels.
About the role
- Video Producer at Shockbyte creating engaging content for platforms like YouTube and TikTok. Leading the end-to-end video pipeline to drive traffic and conversions.
Responsibilities
- Planning, scripting, filming, editing, and publishing both **long-form and short-form video content** across **YouTube, TikTok, and Instagram.**
- Owning a **structured weekly publishing cadence of approximately 5 videos per week**, including:
- **2–3 long-form YouTube videos**
- **2–3 short-form videos (Reels, Shorts, TikTok)**
- Translating complex product features into clear, engaging educational and entertainment-led content.
- Repurposing long-form content into short-form assets to maximise output and return on investment.
- Building and maintaining a **repeatable content pipeline** and reusable media library.
- Collaborating with marketing, product, and community teams to support launches, campaigns, and growth initiatives.
- Analysing performance metrics including **viewer retention, watch time, engagement, traffic, and subscriber growth**, and continuously optimising thumbnails, hooks, formats, and CTAs.
- Contributing to **measurable growth in organic video traffic** and supporting improved conversion through product education and storytelling.
Requirements
- Proficiency in editing tools such as **Premiere Pro, CapCut, or After Effects.**
- Strong understanding of **video SEO, platform algorithms, and engagement mechanics** across YouTube, TikTok, and Instagram.
- Experience using video analytics tools such as **YouTube Studio, TikTok Analytics, or Meta Business Suite.**
- Strong scripting and short-form copywriting skills.
- Ability to **plan, structure, and execute** both long-form and short-form video content **from concept to publish.**
- **2–3 years’ experience in video production, social content creation, digital storytelling, or a related field**
- Equivalent hands-on experience supported by a strong portfolio demonstrating measurable impact (e.g. growth in views, retention, traffic, or subscribers).
Benefits
- 🚀Career Growth – Clear paths to advance your skills and career
- 📚Development Budget – Courses, certifications, and conferences
- 🎮Free Game Servers – Host your own and play on us
- 🏆Gaming Events – Tickets to tournaments and expos
- 👕Shockbyte Merch Pack – Custom hoodies, mugs, and stickers
- ✈️Travel Opportunities – Meet teammates worldwide
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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