Product Marketing Intern at YOOBIC, an AI powered frontline employee experience platform. Supporting product marketing initiatives and collaborating with various teams.
About the role
- Senior Director, leading the Customer Zero program for Salesforce. Driving strategy and execution of transformation narratives and corporate activations for marketing initiatives.
Responsibilities
- Define and lead the global Salesforce on Salesforce strategy aligned to Salesforce’s corporate priorities and product innovation
- Identify and prioritize Salesforce’s most strategic Customer Zero “Big Bet” stories
- Ensure stories showcase both Salesforce technology solutions and the leadership, operating model, and process changes required for transformation
- Establish and manage the cross-functional operating model for the program
- Lead collaboration across marketing, IT, product, sales enablement, and communications teams
- Oversee the activation of Salesforce on Salesforce across major corporate moments
- Lead the development of transformation narratives
- Define and track program success metrics aligned to the Salesforce on Salesforce V2MOM
Requirements
- 12+ years of experience in enterprise marketing, product marketing, strategy, or transformation storytelling
- Proven ability to lead complex cross-functional initiatives in large global organizations
- Comfortable working with senior leaders and helping them craft impactful narratives
- Exceptional storytelling and communication skills
- Experience with enterprise software, AI platforms, or digital transformation initiatives
- Strong program leadership and operating model design experience
Benefits
- time off programs
- medical
- dental
- vision
- mental health support
- paid parental leave
- life and disability insurance
- 401(k)
- employee stock purchasing program
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