Media Planner and Consultant developing effective Out-of-Home and Digital-Out-of-Home strategies for clients. Planning and optimizing campaigns while driving insights from market trends.
Responsibilities
Independent advising of clients and development of effective Out-of-Home (OOH) and Digital Out-of-Home (DOOH) strategies
Planning, booking and optimizing OOH/DOOH campaigns with consideration of KPIs, target audiences and budgets
Interpreting briefings, creating rebriefs and preparing recommendations and presentations for clients
Using market and planning tools to derive clear, actionable recommendations
Monitoring market and technology trends in the OOH/DOOH space and actively contributing insights
Requirements
Several years of experience in media planning with a focus on OOH and/or DOOH
Strong understanding of the OOH/DOOH market, providers, planning logics and campaign metrics
Structured, self-driven and proactive in advancing topics
Strong numerical skills and confident use of common office and planning tools
Eagerness to integrate new tools (including AI) into your work and a commitment to stay up to date
Excellent German language skills and a confident manner when interacting with clients and partners
Benefits
Hybrid working (60% in-office & 40% remote)
30 days of vacation + Christmas Eve & New Year's Eve off
Modern, centrally located offices
Individual training through our talent academy
Significant scope for initiative and creative input
Structured onboarding
Open feedback culture
English courses
Subsidy for the Deutschlandticket (public transport)
JobRad bike leasing
Company pension plan & occupational disability insurance
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