Organizational Analyst focused on ensuring structural efficiency and governance at Volkswagen Caminhões e Ônibus. Engaging in job evaluation and organizational planning for sustainable transportation solutions.
About the role
- Senior Digital Performance Analyst at Petz managing and optimizing digital media campaigns. Focused on data-driven decision making and collaboration with various teams.
Responsibilities
- Lead strategy and management of performance media campaigns across major platforms (Google Ads, Meta/Facebook Ads, and others);
- Work at an advanced level with attribution and measurement platforms (e.g., Appsflyer), ensuring reliable performance tracking;
- Analyze data and metrics to generate strategic insights and actionable recommendations;
- Monitor and optimize performance KPIs with a focus on efficiency, scale, and ROI;
- Build and present executive reports and performance dashboards for different levels of stakeholders;
- Serve as the focal point for alignment with partner areas (Marketing, Product, Data, Technology, and Business);
- Lead strategic discussions with Data and Development teams to prioritize projects and improvements;
- Ensure measurement best practices in web and mobile (app) environments.
Requirements
- Bachelor's degree in Marketing, Business Administration, Engineering, or a related field;
- Strong experience with performance media on web and mobile platforms (including apps);
- Advanced knowledge of digital media platforms (Google Ads, Facebook/Meta Ads, and similar);
- Strong analytical skills, with expertise in performance metrics and data-driven decision making;
- Advanced-level Excel skills.
- **Differentials**
- Advanced experience with Appsflyer;
- Solid knowledge of Google Analytics;
- Experience with data visualization tools (Power BI, Looker, Qlik, Amazon QuickSight, or similar);
- Experience working in high-volume data environments and with significant media investments.
Benefits
- Medical insurance
- Dental insurance
- Profit Sharing (PLR)
- Petz Discount Club
- Pharmacy partnership (Vidalink)
- Birthday day off
- Clubz Petz Diamond
- Internal training for pet groomers/estheticians
- GymPass or TotalPass
- Indica Petz (employee referral program)
- PETernity leave
- Movimenta Petz
- Partnership with SESC
- Life insurance
- UniPetz
- Meal allowance or food voucher
- Transportation voucher
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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