Staff Accountant handling accounts receivable for a digital marketing company. Assisting with invoicing, ledger entries, and maintaining customer relationships in a hybrid work environment.
About the role
- Digital Marketing Optimization Manager at Johnson & Johnson MedTech managing brand and product marketing initiatives. Collaborating across teams to amplify global campaigns and optimize digital marketing strategies.
Responsibilities
- Lead the migration and optimisation of HCP website architecture in collaboration with development, IT, and compliance teams.
- Coordinate updates to country-specific websites, including wireframes, CMS submissions, and content governance.
- Ensure a consistent, high-quality digital experience across all markets and platforms.
- Lead the amplification of global campaigns across owned, earned, and paid channels.
- Lead allocated marketing budgets across campaigns, agencies, and digital platforms, ensuring efficient use of spend and alignment to priorities.
- Track, analyse, and report on marketing performance, including engagement, adoption, and return on investment.
- Translate data into insights and recommendations to continuously improve marketing efficiency.
- Provide clear reporting and updates to senior stakeholders.
- Collaborate on development and evolution of product marketing toolkits, including Brand Books, messaging frameworks, and launch assets.
- Lead marketing support for HCP and patient-facing digital products, ensuring clear value propositions and consistent brand storytelling.
- Support global and regional product launches, including localisation and market-specific adaptations.
- Ensure all materials align with brand, regulatory, and compliance requirements.
- Responsibility for marketing execution for HCP and patient-facing digital applications.
- Handle coordination of updates for existing markets and support new market launches in partnership with IT, compliance, and external development partners.
- Own engagement tracking and reporting for digital platforms, employing dashboards and analytics tools to advise optimisation.
- Maintain clear documentation, handover processes, and operational standard methodologies.
- Work collaboratively to develop strategy, planning, and execution of surgeon-focused Instagram and digital channels.
- Lead agency partners to deliver high-quality content, localisation, approvals, and scheduling.
- Supervise channel performance and engagement metrics to optimise content and drive sustained growth.
- Ensure content supports broader brand and campaign objectives.
- Lead the development of marketing materials for priority conferences, primarily in the US.
- Supervise filming, content capture, and asset creation at events for post-event amplification.
- Collaborate with internal customers to align conference activity with commercial and marketing priorities.
Requirements
- A minimum of a bachelor’s degree required; Advanced degree preferred.
- 5+ years experience required in brand marketing, product marketing, digital marketing, or a related rigor.
- Proven experience managing integrated marketing programs across digital platforms and social channels.
- Experience in a sales role.
- Experience in healthcare, medical devices, aesthetics, or other regulated industries is highly regarded.
- Experience working with global stakeholders and external agencies.
Benefits
- medical
- dental
- vision
- life insurance
- short- and long-term disability
- business accident insurance
- group legal insurance
- retirement plan (pension)
- savings plan (401(k))
- long-term incentive program
- Vacation – up to 120 hours per calendar year
- Sick time - up to 40 hours per calendar year; for employees who reside in the State of Washington – up to 56 hours per calendar year
- Holiday pay, including Floating Holidays – up to 13 days per calendar year
- Work, Personal and Family Time - up to 40 hours per calendar year
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