Senior Communications Officer managing social media marketing strategies for CBC/Radio - Canada. Engaging Canadian audiences across Instagram, TikTok, and YouTube with innovative campaigns.
About the role
- Leading global social media strategy across Instagram, TikTok, and YouTube for Lovehoney's B2C marketing team. Collaborating cross-functionally to drive engagement and performance aligned with business objectives.
Responsibilities
- Own and lead the global social media strategy across key platforms, driving growth, engagement, and commercial performance.
- Set the creative direction for social content, ensuring it is platform-native, algorithm-aware, and optimised for performance.
- Act as a player-coach, guiding the team strategically while remaining close to content ideation and execution.
- Translate performance data, audience insights, and platform signals into actionable content improvements and strategy.
- Collaborate cross-functionally with Creative, Digital Advertising, Brand, and eCommerce teams to align social with broader business objectives.
Requirements
- Proven experience in a senior social media role with strong growth across Instagram, TikTok, and YouTube.
- Deep understanding of platform algorithms, content distribution, and performance optimisation.
- Strong commercial mindset with the ability to link social activity to business outcomes.
- Experience leading and developing teams while maintaining a hands-on approach to content.
- Strong analytical skills with the ability to interpret data and translate insights into action.
Benefits
- A welcoming workplace full of drinks, snacks, friendly faces and fun team-building events.
- Access to unique discounts at high street retailers, hotels, and service providers, in addition to a 50% discount on all Lovehoney products to explore and discover new ways to have fun.
- Enjoy a hybrid work model that fosters flexibility and work-life balance, with three days per week in-office and the opportunity to work remotely for up to 4 weeks per year, alongside 25 days’ holiday, plus an additional day for each year you are with Lovehoney, providing ample time for relaxation, rejuvenation, and exploration.
- Access to customized training opportunities to support your unique learning journey, complemented by biannual feedback cycles, offering valuable insights into your performance and growth areas, enhancing your development within the company.
- Recognising the significance of physical and mental health, we proudly provide gym benefits in addition to a mental wellbeing platform, to ensure our employees thrive both professionally and personally.
- Stay secure at work and at home with a complimentary 1Password Family account. All Lovehoney Group employees can invite up to five family members to join, offering your household a safe and simple way to manage passwords and sensitive information safely and easily.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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