Digital Marketing Manager leading multi-channel digital marketing campaigns for mission-driven clients. Collaborating with internal teams to drive performance and mentor marketing team members.
Responsibilities
Serve as the day-to-day lead for assigned client accounts, ensuring strong relationships and proactive communication.
Develop integrated digital strategies across email, paid media, content, and other digital channels.
Lead client conversations, present recommendations, and translate goals into actionable plans for internal teams.
Plan and execute creative, conversion-focused campaigns across channels.
Collaborate with design, content, development, and advertising teams to deliver cohesive, high-quality work.
Support email production, including planning, drafting, segmentation, testing, and performance optimization.
Work with the advertising team to plan and optimize campaigns across paid social, search, programmatic, and connected TV.
Conduct audits of clients’ digital programs to assess performance and identify opportunities for growth.
Track and analyze performance across channels, providing clear insights and recommendations to improve ROI.
Prepare client-ready reporting and performance summaries.
Stay current on digital marketing trends, platforms, and testing opportunities.
Contribute to internal process improvements, documentation, and marketing team standards.
Requirements
Bachelor’s or Master’s degree in a related field.
3-5+ years of digital marketing and/or digital fundraising experience (agency experience a plus but not required).
Experience creating effective conversion-driven strategies and campaigns that map marketing activities to steps in the user journey/funnel.
Proven experience planning and deploying results-driven email marketing campaigns with some working knowledge of HTML/CSS.
Experience working within a variety of email marketing and advertising platforms.
Moderate understanding of digital advertising channels and how they can work together and with other digital channels to accomplish a variety of goals and conversion objectives.
Strong analytical skills and data-driven thinking.
Experience with reporting analysis and website analytics tools (e.g., Google Analytics, Google Tag Manager, etc.).
Experience conducting digital marketing audits, providing detailed analysis and creating effective strategies based on data findings.
Up-to-date with the latest trends and best practices in digital marketing.
We are open to this being a remote position.
Benefits
Company-sponsored health, vision and dental insurance
Pre-tax Flexible Spending Account (FSA)
Profit sharing
4 weeks of vacation/sick time from day one; 5+ weeks at year 3
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