Marketing Manager focusing on Nordic communications and localized campaigns for ICEYE's satellite missions. Driving growth and brand leadership in defense decision-making.
Responsibilities
Accelerate Missions pipeline growth and brand leadership in the Nordics by developing and executing localized marketing campaigns, strategic communications, and sales enablement that position ICEYE as the sovereign ISR partner of choice for Nordic American defense decision-makers.
Lead and implement all marketing and communications plans and activities in the Nordics for the Satellite Missions line of business.
Planning, developing, and executing high-impact marketing campaigns aligned with sales priorities and commercial objectives
Driving measurable ROI across multiple channels: PR, events, digital, social media, and thought leadership content
Managing PR activities and local PR agency relationships
Leading event management and execution for flagship trade shows, customer workshops, and engagement visits
Developing localized sales enablement materials, briefings, and tools
Building and executing trade and channel co-marketing initiatives with local partners and industry associations
Supporting engagement with national ministries of defence and relevant institutions such as NORDEFCO, NATO, and EU bodies
Monitoring and reporting on campaign performance together with the central marketing function
Coordinating with Product Marketing, Digital Marketing, Events, Visual Design, and Sales to ensure alignment
Requirements
8+ years of relevant marketing experience in a B2G environment
Experience with campaigns in the defense, government, or public sector
Experience in marketing/PR/lobbying engagement with national MoDs, NORDEFCO, NATO, or EU institutions
Track record of proactive, self-driven marketing execution with measurable impact
Experience in trade and channel co-marketing
Strong written and verbal communication skills
Ability to tailor messaging for diverse audiences
Strong conceptual skills and attention to detail
Native or near-native fluency in Swedish, Norwegian, Finnish, or Danish
Fluency in business English
Proven ability to collaborate and influence across teams
Thrives in a fast-paced, agile growth environment
Flexible, positive attitude with entrepreneurial hands-on drive
Nice to have:
Knowledge of New Space, Earth observation, or synthetic aperture radar (SAR)
Benefits
Base salary range for this position is 7000-7500 EUR per month (gross) contingent on your experience level, and will be negotiated individually.
A job that matters in a dynamic Earth Observation environment with a scale-up approach
An independent role with a supportive and diverse work environment
A yearly benefit budget to spend as you wish (MyBenefit i.e. on sport, transport, wellness, lunch, tourism, etc.)
Relocation support (i.e. flight tickets, accommodation, relocation agency support etc.)
Time for self-development, research, training, conferences, or certification schemes
Occupational and private healthcare and life insurance
Inspiring and collaborating offices and silent workspaces enable you to focus
A wide variety of the best coffee, tea, snacks, and sweets to accompany your daily space mission
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