Hybrid Mid-level Marketing Analyst – Retention & Experience

at Honest Market Brasil

• Job title: Mid-level Marketing Analyst – Retention & Experience
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Sao Paulo, Brazil

About the role

• Analyst managing marketing communications for franchisees in autonomous mini-markets. Coordinating events and campaigns to enhance brand performance and franchisee efficiency.

Responsibilities

• Act as the point of contact between the Marketing team and franchisees, ensuring clear communication, alignment and ongoing support.
• Organize, coordinate and oversee corporate events, trainings, workshops and franchisee meetings.
• Develop and implement internal and external campaigns focused on the point of sale (POS), ensuring standardization and efficiency in communication.
• Produce and distribute marketing materials for units (kits, POP displays, manuals, notices).
• Monitor the promotional calendar and ensure all units receive guidance and assets in advance.
• Manage marketing-related requests from franchisees, ensuring prompt responses and appropriate prioritization.
• Assist in campaign performance analysis and in preparing reports to support decision-making.
• Support the Marketing team in operational, logistical and communication activities when needed.

Requirements

• Previous experience in marketing, communications or trade marketing.
• Experience with franchising, chain networks or retail is a plus.
• Ability to coordinate events, promotional activities and projects involving multiple stakeholders.
• Strong organizational skills to manage multiple deadlines, requests and concurrent routines.
• Knowledge of producing point-of-sale materials and communication campaigns.
• Ability to prepare presentations, communications and reports.

Benefits

• Transportation allowance (VT)
• Meal allowance (VR)
• Life insurance
• Paid vacation
• Gympass (optional)