Digital Marketing Specialist optimizing user experience via data analysis and CRO techniques for Michelin Connected Fleet. Collaborating with design teams to enhance web performance and customer insights.
About the role
- Corporate Marketing Specialist at HCF executing multi-channel marketing campaigns to drive member growth and retention while supporting corporate strategies.
Responsibilities
- Drive multi-channel corporate and partner marketing campaigns that grow members, strengthen retention and test new ideas in a fast-paced environment.
- Support the delivery of marketing strategies and campaigns across HCF Corporate & Partnerships.
- Manage and execute ongoing multi‑channel campaigns, ensuring activity is aligned to business objectives and delivers measurable impact.
- Play a key role in bringing HCF and RT campaigns to life across the corporate and partnership ecosystem.
- Provide BAU support across corporate and partner collateral, maintaining the core corporate collateral suite and ensuring all partner‑facing materials are delivered on time.
- Contribute to retention‑focused initiatives, including the development of Health & Wellbeing content.
Requirements
- Experience executing multi‑channel marketing campaigns
- Strong stakeholder management skills, including running WIPs and coordinating approvals
- The ability to align marketing activity to business and growth objectives
- Experience managing timelines, budgets and multiple deliverables
- A detail‑oriented approach to campaign and collateral execution
- A curiosity for testing new ideas, channels and messaging to improve performance.
Benefits
- Flexible working arrangements
- 50% subsidy on HCF hospital and/or extras cover
- Family-friendly certified employer
- 18 weeks of parental leave for all new parents
- Mental health and wellbeing programs, including workshops, fitness classes, flu vaccinations, skin checks and more
- Discounts on HCF’s products, including life, pet and travel insurance, as well as discounts at Fitness First gyms and on our eyecare products.
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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