Digital Marketing Specialist optimizing user experience via data analysis and CRO techniques for Michelin Connected Fleet. Collaborating with design teams to enhance web performance and customer insights.
About the role
- Marketing Creator responsible for strengthening ACUCA's brand through creative marketing strategies and engaging digital narratives, enhancing social media presence and visibility.
Responsibilities
- Responsible for strengthening and positioning the ACUCA brand through creative marketing and content strategies
- Connecting the agency to its audience with relevance, agility and impact
- Turning events, projects and ideas into engaging digital narratives
- Driving the brand's presence on social media and delivering tangible results in visibility, engagement and growth
Requirements
- Strategic marketing and communications planning for the agency (internal and external)
- Statewide event coverage (creation, production and real-time video editing)
- Creation, production and editing of institutional/corporate videos – preferred: good smartphone for capture and CapCut
- Creation of social media content, including videos, photos and copy
- Development of content strategies
- Management of social media profiles, including post planning, follower interaction and metrics monitoring, and optimization of digital campaigns
Benefits
- N/A
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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