Senior Campaign Manager coordinating integrated marketing campaigns to enhance brand awareness at EWR AG. Collaborating with teams to optimize campaign effectiveness and achieve company goals.
Responsibilities
Plan, coordinate, and optimize marketing campaigns to increase brand awareness and achieve company objectives
Collaborate closely with cross-functional teams and monitor campaign effectiveness
Develop strategic campaigns: plan, implement, and manage integrated 360° campaigns to position EWR AG
Create and execute innovative communication strategies to strengthen the employer brand
Design creative initiatives to sustainably enhance the company’s image
Analyze campaigns and measure success using relevant KPIs
Develop compelling messages and content for different audiences and channels
Coordinate closely with HR, corporate communications, sponsorship teams, and external agencies
Build and maintain relationships with partners and multipliers
Requirements
Several years of experience designing and executing campaigns with a focus on brand communication, live communication, and employer branding
Solid knowledge of digital media, performance marketing, and social media
Experience in reputation management is an advantage
Creativity combined with analytical understanding for data-driven campaign management
Confident project management skills and the ability to independently manage complex communication projects
Strong communication skills and persuasiveness when dealing with internal and external stakeholders
Passion for innovative and forward-looking campaigns
Benefits
30 days of vacation per year
Energy allowance
Company pension plan
Mobile/remote working
Training and professional development
Flexible working hours (flextime)
JobRad leasing or discounted public transport pass
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