Account Manager driving media campaign success across Dentsu's Retail Media Network. Leading post-sale delivery and client relationship management with a cross-functional team.
Responsibilities
Own the full post-sale campaign lifecycle across a portfolio of high-impact vendor accounts, with autonomy to manage pacing, execution, and performance delivery.
Lead strategic campaign planning in partnership with Sales, aligning on client goals, media tactics, budget allocation, and execution timelines.
Translate complex media plans into actionable deliverables across internal systems (Salesforce, Monday.com, SmartSheet, Google Sheets) and trackers.
Act as the primary client liaison, maintaining high-touch communication to manage expectations, field questions, and proactively solve challenges.
Oversee campaign setup, audience strategy enablement, creative intake and approvals, trafficking coordination, and real-time optimizations.
Partner with media and analytics teams to evaluate campaign performance, ensure accurate reporting, and translate insights into client-facing recommendations.
Lead regular campaign review calls and post-campaign wrap presentations to drive transparency, client trust, and repeat business.
Collaborate with Sales on renewal and upsell strategies, including identification of optimization opportunities and incremental budget asks.
QA campaign materials and trafficking plans to ensure accuracy and compliance with retailer specifications.
Contribute to internal process evolution by documenting campaign nuances, sharing learnings, and supporting system/tool improvements.
Requirements
4+ years of experience in digital or retail media within an account management, media planning, or client services function.
Strong knowledge of retail media campaign workflows, platforms, and KPIs (e.g., iROAS, reach, clicks).
Excellent project management skills with the ability to juggle multiple workstreams, deadlines, and cross-functional stakeholders.
Proven success managing client relationships and navigating complex internal teams to deliver results.
Proficiency in workflow and campaign systems: Salesforce, Monday.com, Excel, SmartSheet, Google Sheets, Tableau.
Familiarity with programmatic platforms (e.g., The Trade Desk, Criteo) and third-party data platforms (e.g., LiveRamp).
Comfortable leading meetings, giving presentations, and distilling performance results into actionable insights.
Detail-oriented, self-motivated, and proactive in owning deliverables and improving team processes.
Bachelor's degree or equivalent experience required.
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