Visual Merchandising Manager at HEYDUDE leading North American wholesale VM efforts. Developing merchandising solutions, managing budgets, and collaborating with teams for effective execution.
Responsibilities
Develop account specific visual merchandising solutions for top tier partners, priority doors, and shop-in-shop concepts.
Proactively develop in-store renders to assist with sell-in of key programs and initiatives.
Develop and own the wholesale fixture ordering processes including budget, tracking inventory, reorders and lifecycle management.
Support key account in-store initiatives, POP kit development and rollout, shop-in-shop programs, and any customized fixture solutions.
Build and maintain visual presentation standards and guidelines specific to wholesale.
Lead and manage third-party field merchandising agency responsible for implementing visual display guidelines across wholesale partner stores.
Partner with agency to plan visit cadence, coverage strategy, and prioritization by account tier, volume, and seasonal initiatives.
Review and approve store visit reports, photos, and feedback to assess execution quality, compliance, and opportunities for improvement.
Collaborate with Sales and Marketing teams to align field execution with business priorities and door-specific needs.
Manage budgets related to third-party merchandising services, ensuring cost efficiency and alignment with scope of work.
Stay current on footwear retail trends, consumer behavior, and competitive merchandising to keep the brand relevant and differentiated.
Oversee design and development managing the end-to-end process of graphics, fixtures, and furnishings ensuring accuracy and on-time delivery for trade shows and trade show environments.
Own relationships with external vendors to execute designs within budget and on time.
Partner with Wholesale marketing leads on account associate events (e.g. managers meetings, associate trainings) to ensure elevated branding and VM experience.
Lead the graphic and VM needs for key external sell-in meetings and internal brand conferences on behalf of wholesale, ensuring brand presence is impactful, cohesive, and aligned with seasonal business goals.
Requirements
Bachelor's Degree and/or equivalent experience in related field
At least 5+ years of retail or visual merchandising experience in the footwear/apparel industry
Software including Adobe Suite, In Design, SketchUp
Self-motivated and ability to work both independently as well as collaboratively
Ability to work in a fast-paced, always-changing environment
Idea-driven, ability to take initiative, and a creative problem solver
Keen attention to detail
Strong organizational and time management skills; ability to handle multiple priorities a must
Benefits
medical, dental, and vision coverage
life and AD&D
short and long-term disability coverage
paid time off
employee assistance
participation in a 401k program that includes company match
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