Lead Brand Strategist shaping brand narratives and digital experiences for mission - driven organizations. Collaborate with various teams to build innovative brand strategies and ensure alignment with user experiences.
About the role
- Assistant Brand Manager supporting the Senior Brand Manager in driving quick meals, snacks & soup brands. Responsible for brand performance, market analysis, and cross-functional collaboration in a leading FMCG company.
Responsibilities
- Support the Senior Brand Manager on day‑to‑day brand activity and key strategic initiatives
- Monitor, analyse and report on market performance, consumer insights and competitor activity using data sources such as Circana and Kantar
- Lead end‑to‑end delivery of EPD and innovation projects – from concept development and packaging to launch and in‑market evaluation
- Assist in building and executing brand plans that drive growth both in‑store and online
- Own elements of P&L and budget management, including tracking and reporting on marketing spend
- Support the development and execution of best‑in‑class BTL activation, including shopper marketing and digital activity
- Work cross‑functionally with Sales, Commercial Planning, Agencies and other internal teams
- Gain exposure to customer selling, factory visits, Gate processes and international stakeholders
Requirements
- FMCG marketing experience (graduate‑level or equivalent)
- Strong analytical skills with experience using Excel and insight tools such as Circana or Kantar
- A collaborative mindset with proven project management experience
- A results‑driven approach and the ability to manage multiple priorities
- High attention to detail and confidence working cross‑functionally
Benefits
- Competitive salary and bonus
- Up to 7.5% pension
- Private medical insurance and life assurance
- Hybrid working (50% home / 50% office or site)
- Sharesave scheme and the option to purchase additional holiday
- Extensive learning and development opportunities
- Access to a wide employee discount scheme
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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