Digital Marketing Specialist optimizing user experience via data analysis and CRO techniques for Michelin Connected Fleet. Collaborating with design teams to enhance web performance and customer insights.
About the role
- Senior Associate role activating marketing strategies for Capital One's Small Business products. Collaborating with teams to build organic social marketing plans and engage customers across platforms.
Responsibilities
- Responsible for activating owned and earned strategies to support broader GEO initiatives
- Work closely with Enterprise Brand partners to build organic social marketing plans
- Manage influencer campaigns and develop a consistent brand voice across multiple platforms
- Identify opportunities for marketing assets and content creation
- Facilitate end-to-end creative development and execution of marketing materials
Requirements
- Bachelor’s Degree or military experience
- At least 2 years of marketing or marketing strategy experience
- Masters Degree in Marketing, Business or Communications (Preferred)
- 3+ years of Marketing experience or marketing strategy experience (Preferred)
Benefits
- Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well-being.
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