Data Analyst managing user data insights and risk control at Binance. Collaborating with cross-functional teams to optimize user segmentation strategies and improve data-driven decision-making.
Responsibilities
Manage and maintain comprehensive user tagging systems to support personalized services and risk control.
Analyze user behavior data to build accurate and dynamic user profiles.
Perform data mining and feature engineering to extract meaningful insights from large-scale user data.
Collaborate with cross-functional teams including Product, Risk, Marketing, and Technology to optimize user segmentation and targeting strategies.
Monitor and evaluate the effectiveness of user tags and profiles, continuously improving data quality and relevance.
Support the implementation of data-driven decision-making processes across the organization.
Requirements
Minimum 3–5 years of experience in data analysis, user profiling, or related fields.
Strong background in data analytics, user behavior analysis, and customer segmentation.
Proficiency in Python, SQL, and data visualization tools (e.g., Tableau, Power BI).
Solid understanding of user tagging methodologies and user journey mapping.
Detail-oriented with a strong sense of data accuracy and integrity.
Excellent analytical thinking and problem-solving skills.
Strong communication skills in English, both written and verbal.
Ability to work collaboratively in a fast-paced, international team environment.
Experience with big data platforms and tools is a plus.
Knowledge of machine learning techniques and experience applying them to user data is advantageous.
Experience with AI technologies and applications is a plus.
Benefits
Competitive salary and company benefits
Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)
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