Strategic Communications Lead managing executive communications and content strategy for BetterUp. Focusing on impactful communications while leveraging AI capabilities for storytelling.
Responsibilities
Develop concise, empathetic, communications for the BetterUp platform
Adapt *Dare to Lead* principles into messages that resonate with senior leaders and their teams.
Shift platform interactions from transactional to transformational through tone and clarity.
Audit current CDL communications for usage, effectiveness, and audience fit.
Understand what’s working and what’s not and develop benchmarks and feedback loops that will inform future communications.
Map key communication needs across stakeholders (CHROs, CEOs, middle management, broader org).
Create reusable communication templates (e.g., cascade emails, executive talking points, middle-management guidance) tailored to enterprise clients.
Build a system for ongoing, scalable communications that BetterUp can repurpose across clients.
Draft and edit high-level executive communications, including scripts, ghostwritten articles, and editorial content for external publications.
Provide strategic guidance on communications that enable leaders to cascade insights throughout their organizations.
Design and deliver high-fidelity, account-specific communications for large director-level populations at enterprise partners, translating organizational strategy into language that feels relevant and actionable at every level.
Create AI-enabled nudges and in-the-flow-of-work reinforcements that extend learning beyond live sessions and formal touchpoints.
Requirements
10+ years of experience
Proven expertise in executive communications, including storytelling and strategic messaging for senior audiences.
Strong background in editorial work (ghostwriting, publishing in top-tier outlets preferred).
Demonstrated ability to craft empathetic, emotionally resonant communications without slipping into cliché or jargon.
Experience in organizational communications strategy (ideally with global enterprises).
Comfort with both strategic systems thinking and tactical writing/editing.
Benefits
Access to BetterUp coaching; one for you and one for a friend or family member
A competitive compensation plan with opportunity for advancement
Medical, dental, and vision insurance
Flexible paid time off
All federal/statutory holidays observed
4 BetterUp Inner Workdays
5 Volunteer Days to give back
Learning and Development stipend
Company wide Summer & Winter breaks
Year-round charitable contribution of your choice on behalf of BetterUp
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