Director of Corporate Communications at Rakuten International translating complex narratives in performance marketing. Collaborating with senior leaders and media relations in digital advertising landscape.
About the role
- Paid Media Strategist managing digital media planning and campaign optimization at ATREVIA in Madrid. Collaborating with internal teams and analyzing market trends to achieve project objectives.
Responsibilities
- Definición y desarrollo de planes de medios digitales alineados con los objetivos de cada proyecto.
- Planificación, activación y optimización de campañas en canales digitales (paid media).
- Análisis de audiencias, comportamiento del usuario y tendencias del mercado.
- Seguimiento y optimización del rendimiento de campañas (KPIs, reporting y análisis de resultados).
- Coordinación con equipos internos (cuentas, creatividad, data, social y performance).
- Elaboración de informes y presentación de resultados a cliente.
Requirements
- Formación en Publicidad, Marketing, Comunicación, ADE o similar.
- Experiencia previa como Digital Planner o en planificación de medios digitales.
- Conocimiento de plataformas publicitarias (Google Ads, Meta Ads, LinkedIn Ads, etc.).
- Capacidad analítica y orientación a resultados.
- Buen manejo de herramientas de medición y análisis (Google Analytics u otras).
- Perfil organizado, proactivo y con capacidad para trabajar en equipo.
- Experiencia en entornos agencia.
- Conocimientos de programática, SEO/SEM o performance marketing.
- Nivel alto de Excel y PowerPoint.
- Capacidad de interlocución con cliente.
Benefits
- Contratación indefinida
- Plan de compensación competitivo y flexible
- Flexibilidad, teletrabajo y jornada intensiva en verano y todos los viernes del año.
- Incorporación a un equipo en crecimiento.
- Formar parte de una compañía reconocida entre las 100 mejores empresas para trabajar, y premiada por su compromiso con el talento femenino
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
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