Director of Digital Marketing leading strategy and execution for BeatBox’s digital and social media presence. Manage a growing team and drive brand awareness through innovative online campaigns.
Responsibilities
Build & own the near and long-term digital & social media strategies to deliver against company and marketing priorities, including brand awareness, audience acquisition, social media growth, and demand generation.
Manage & scale a fast-paced digital & social media marketing team to achieve marketing growth, reach, and demand initiatives
Develop a well-formed, agreed strategy for business outcomes and measurement of key metrics across the brand, demand generation, acceleration, community building and customer awareness of BeatBox.
Work closely with the VP of Business Development and other key leaders to ensure cross-functional alignment on marketing goals and target outcomes.
Manage and mentor a high-performing team of digital & social media marketers to ensure goals and audience expectations are always exceeded, and the BeatBox brand is always well-represented.
Tightly manage overall digital & social budgets to ensure full transparency and on-target budget execution.
Track ROI, engagement, and audience growth to measure results, assess opportunities for improvement, and optimize for future digital & social initiatives.
Requirements
10+ years’ experience running Digital & Social Media Marketing campaigns for a top consumer goods brand
Excellent knowledge of and hands-on experience with all aspects of digital & social media marketing
Exemplary executive presence and communication skills
A strong collaborator who is adaptable and can pivot quickly when needed
Ability to thrive in a fast-paced environment while multitasking, re-prioritizing projects, and communicating priority updates to key stakeholders & team members
Strategic and out-of-the-box thinker with a broad perspective and proven ability to execute big-picture ideas
A dedicated leader who is passionate about creating amazing experiences and managing/mentoring a high-performance team
Data-driven, budget-conscious, creative thinker
Maintain overall responsibility for the digital & social media marketing budget.
Benefits
Health benefits including Medical, Dental, Vision, Wellness and Tax-Advantaged Savings and Spending Accounts
Life Insurance and Disability Income Protection
Generous Parental Leave and FMLA policies
401(k) Retirement Savings options with a company matching contribution
Chance to work in a fast-paced environment among a company of owners
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