Growth Marketing Manager responsible for building AI-powered growth engines for a leading equestrian e-commerce brand. Merging AI expertise with deep equestrian insights to drive customer engagement and revenue.
Responsibilities
Build the AI-Powered Growth Engine for Equestrian E-Commerce
Develop paid acquisition intelligence including AI-assisted creative generation
Optimize platforms like Shopify and perform systematic A/B testing
Create analytics and attribution systems with custom dashboards
Implement marketing automation architecture enabling agentic systems
Strategize equestrian-informed content and seasonal campaigns
Collaborate directly with the tech team for custom development
Requirements
Active/former equestrian (rider, horse owner, or deep enthusiast)
5-7 years growth marketing / DTC e-commerce
Portfolio of AI systems/tools you've BUILT (production, not experiments)
Shopify platform (hands-on implementation)
GA4 + SQL (analytics fluency)
Automation platforms (Zapier, Make, n8n, or similar) with AI integration
"Vibe coding" as daily practice
Strong Preference: Python basics for analytics/automation
Experience with LangChain, CrewAI, AutoGen, or agent frameworks
API integrations and webhook architectures
Deployed agentic AI in production environments
Built custom apps or tools from scratch using AI assistance
Benefits
AI tool budget + autonomy to implement anything
Six-figure ad budget with decision authority
Direct collaboration with tech team on custom development
A role where BOTH your AI skills AND your horse life matter
Clear path: Manager -> Director -> VP
Family-owned = fast decisions, real autonomy, no approval committees
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