Communications professional at Hewlett Packard Enterprise simplifying complex ideas and driving strategic internal narratives. Engage teams through multi - channel communications and support storytelling efforts.
About the role
- Communications Manager for Allwyn UK driving reputation and managing media relations for The National Lottery. Focused on storytelling and proactive communications.
Responsibilities
- As part of a small team of media relations you will proactively and reactively promote and protect the Allwyn and The National Lottery brands, helping to make Allwyn and The National Lottery relevant and a prominent, positive voice in key cultural conversations
- Be the eyes and ears on who is talking about Allwyn UK and The National Lottery externally, what they are saying and counsel on whether we need to respond – and being quick to respond if necessary
- Identify – and act on – news opportunities based on strategic priorities, everyday activity and opportunities to build the Allwyn UK and The National Lottery brand – with a particular focus on our retail operations and Social Value
- Identify media and broader corporate risks and advise on mitigations. Respond quickly to negative media enquires to protect Allwyn and The National Lottery brands
- Grow and maintain relationships with relevant media and journalists, helping to maximise positive and balanced news coverage about Allwyn UK and The National Lottery
- Take an enthusiastic multiplatform, digital-first approach to sharing and commenting on Allwyn news
- Work with communications colleagues, and other stakeholders, to source, create (written or broadcast) and edit brilliant news stories that reflect our brand
- Stay up to date on journalist moves and industry trends
- Keep up to date on emerging news platforms and consider how we best engage them
- Work in partnership with our communications agency partner as required
- Assist the team in managing day-to-day admin and team planning work - such as managing subscriptions and suppliers, keeping team calendars/rotas updated, collating press cuttings, preparing weekly/monthly performance reports, etc.
Requirements
- PR, media or journalism experience
- Relationships with media outlets, particularly regional and trade press
- Experience securing media coverage across different platforms
- Understanding of modern media consumption and current PR trends
- Good writing and communication skills
- A 'can-do' attitude with a positive, proactive mindset
- Creative thinking and storytelling ability
- The ability to work under pressure – with experience of identifying potential issues and dealing with negative media enquiries and issues
- Basic understanding of data and analytics to inform PR plans
- A hunger for finding and sharing great stories
- Strong organisational skills and attention to detail
- Energy and enthusiasm
Benefits
- 26 days paid leave (plus bank holidays)
- Annual bonus scheme
- 2 x Life Days
- 4 x Salary of Life Insurance
- Pension: we’ll match your contribution up to 8.5%
- Single Private Health Cover
- £500 Wellness Allowance
- Income Protection
- Enhanced parental leave (maternity and paternity)
- Eye Care, Dental and Cycle To Work schemes
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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