Marketing Manager at ABGi USA driving pipeline development and client acquisition through strategic and hands - on marketing initiatives. Leading integrated marketing efforts across inbound and outbound channels to support revenue growth.
About the role
- Principal Global Partner Marketing Manager at Adobe leading marketing relationships with global cloud partners. Developing and executing joint strategic marketing plans for high-impact business engagements.
Responsibilities
- Lead development of the global joint marketing plans with assigned partners
- Work with partners to drive pipeline creation and progression through the best mix of marketing channels (i.e., events, content development, thought leadership, social, etc.)
- Identify top opportunities for business engagements (internal and customer-facing) with senior leadership supporting the alliance partnerships
- Co-develop plan, presence, and execution of partner sponsorships of flagship Adobe global events (i.e., Adobe Summit, Adobe MAX, AI Forums)
- Co-develop plan, presence, and execution of partner involvement in key third-party events
- Collaborate with the Adobe ABM teams on regional joint alliance partner activities
- Report on success metrics and dashboards for internal reporting
- Plan, manage, and report on partner marketing budgets
- Engage appropriate alliance partners to support key Adobe announcements
- Drive the development of customer success stories and joint value propositions to highlight partnership wins and support best practices of working with the Partner ecosystem.
Requirements
- 10+ years’ experience in an enterprise marketing role within the tech industry
- 5+ years in a partner marketing role
- Bachelor’s Degree in relevant field preferred
- Experience working with sales, partnerships, and marketing organizations in customer-facing roles
- Ability to work in fast-paced, high-pressure situations
- Ability to implement programs quickly and effectively with strong attention to detail
- Comfortable with managing through change
- Excellent written and verbal communication skills
- Familiar with reporting on metrics and pivoting from data insights
- Strategic planner and problem solver.
Benefits
- Health insurance
- Retirement plans
- Paid time off
- Flexible working arrangements
- Professional development opportunities
- Bonuses
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