Product Marketing Intern at YOOBIC, an AI powered frontline employee experience platform. Supporting product marketing initiatives and collaborating with various teams.
3M
Hybrid Global NPI Product Marketing Supervisor – Electronics Product Platform
Posted 4 months ago
About the role
- Global NPI Product Marketing Supervisor at 3M overseeing marketing strategies, customer insights, and new product development. Collaborating with global teams to ensure successful product launches.
Responsibilities
- Lead efforts to define market segmentation, customer targets, and monitor industry trends and competitor activities.
- Translate customer and market needs into product requirements to deliver solutions aligned with customer problems.
- Develop and execute global marketing launch plans, ensuring alignment across the 3M matrix.
- Oversee marketing campaigns, sales support, and training for global launch regions, completing all deliverables within the 3M Grow system.
- Coordinate launch preparation and execution with key countries, establishing launch plans, dates, financial forecasts, and demand plans.
- Provide ongoing support and guidance during the first-year post-launch.
- Work with Global Marketing Portfolio teams to prioritize new product introduction (NPI) ideas that align with strategic priorities, facilitating successful global launch campaign hand-offs.
- Participate in NPI idea scouting and development of new product platforms.
- Ensure compliance with international regulations and standards.
- Consult with business management on financial implications of product decisions and assist in developing business strategies.
- Drive a culture of accountability and promote new Performance Culture Behaviors within the team.
Requirements
- Bachelor’s degree or higher (completed and verified prior to start)
- Five (5) years of marketing, sales, customer facing product development or business operations in a private, public, government or military environment
- One (1) year of experience with Strategic Marketing, Marketing Activation, or Sales
- Experience working with global teams
- Experience in Consumer Electronics and/or Automotive is desirable
- MBA is preferred
Benefits
- Medical
- Dental & Vision
- Health Savings Accounts
- Health Care & Dependent Care Flexible Spending Accounts
- Disability Benefits
- Life Insurance
- Voluntary Benefits
- Paid Absences
- Retirement Benefits
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