Social Media Analyst managing social media strategies and content creation for diverse clients. Planning, analyzing, and improving clients' social media presence with insights and creativity.
Responsibilities
Plan, set up, and manage clients' social media channels, developing creative and relevant content.
Create periodic editorial schedules and build monthly posting calendars.
Conduct competitor analyses to generate valuable insights for our profiles.
Monitor and analyze social media performance metrics, delivering strategic insights.
Serve client needs, respond to inquiries, and manage crisis situations.
Requirements
Solid experience managing social media platforms (Facebook, Instagram, LinkedIn, TikTok, Twitter, and YouTube).
Familiarity with tools such as Meta Business Suite, mLabs, Reportei, or similar platforms.
Excellent copywriting skills for engaging posts and captions.
Strong analytical skills and proficiency in gathering digital data.
Experience developing strategic improvement plans based on data analysis.
Knowledge of SEO and social media algorithms.
Degree in Advertising, Marketing, Communications, or a related field.
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