Marketing Senior Manager leading thought leadership and corporate communications at Pearl Meyer. Overseeing media relations, content development, and strategic branding initiatives.
Responsibilities
Lead the development and management of thought leadership programs, ensuring strategic content alignment and effective execution across all platforms.
Partner with internal stakeholders to create and publish content for the Pearl Meyer website, podcasts, email campaigns, social media, and external publications.
Serve as senior editor for firm-wide content—providing developmental edits, copy editing, and proofreading as needed.
Oversee the firm’s media relations and PR strategy, ensuring integration with major business initiatives.
Collaborate with the CMO and leadership to refine brand messaging in alignment with strategic priorities.
Manage internal communications, ensuring consistency and clarity across the organization.
Monitor industry trends and recommend new content opportunities and partnerships that enhance brand relevance and visibility.
Track and analyze marketing performance metrics to continuously improve effectiveness and ROI.
Serve as a strategic advisor to the CMO and contribute to broader marketing initiatives across the firm.
Manage, mentor, and develop the Marketing Coordinator to achieve individual and team goals.
Requirements
Bachelor’s degree required; Master’s in Marketing or Business preferred.
Proven track record in B2B marketing management (20+ years preferred)
Demonstrated experience managing demand generation programs and partner relationships.
Expertise in marketing strategy, communications, and content development.
Proficiency in CRM systems, marketing automation, content management systems, Google Analytics, and social media platforms.
Strong writing, editing, and storytelling skills.
Experience with Microsoft Office Suite; Adobe Creative Suite familiarity a plus.
Comfort with emerging technologies and AI tools.
Benefits
Hybrid work model: in-office 3 days per week
Travel required (approximately 5–6 times per year) for partner visits and event support
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