Hybrid Senior Data & Reporting Analyst – Go-to-Market (GTM)

at Cox Enterprises

• Job title: Senior Data & Reporting Analyst – Go-to-Market (GTM)
• Job type: Full Time
• Experience level: Senior
• Salary: $79,400 - $119,000 per year
• Degree requirement: Bachelor's Degree
• Tech skills: Cloud
• Location requirements: Hybrid, Raleigh, United States

About the role

• Senior Data & Reporting Analyst at RapidScale, transforming data into actionable insights for sales strategy. Supporting Sales, Marketing, and Customer Success with a focus on performance optimization and reporting.

Responsibilities

• Design, build and maintain dashboards, reports and scorecards using Salesforce and Power BI tools to measure sales performance, pipeline health and GTM effectiveness
• Ensure accuracy, consistency and reliability of reporting across Salesforce, BI tools and other GTM systems
• Support leadership with ad-hoc analysis to inform strategic and operational decisions
• Analyze pipeline, bookings, renewals and customer trends to uncover growth opportunities and risks
• Partner with Sales, Marketing and Customer Success to provide insights into funnel conversion, campaign impact, and account-level performance
• Leverage data lake environments to integrate and analyze large, complex datasets across multiple sources
• Deliver proactive recommendations that optimize sales productivity and revenue growth
• Maintain high data quality standards across Salesforce and reporting systems
• Partner with IT Tech to implement governance processes that ensure integrity and compliance of GTM data
• Act as a subject matter expert for sales data structures, metrics and reporting logic
• Partner with GTM Operations and Finance colleagues on forecasting, territory planning and quota setting processes
• Enable sales leaders and reps to use reporting effectively to drive performance

Requirements

• Bachelor’s degree in a related discipline (i.e. Business, Data Analytics, Finance) and 4 years’ experience in a related field
• 3+ years of experience in Sales Operations, Revenue Operations or Business Analytics environment, preferably in IT Services, Cloud, or SaaS industries
• Advanced Proficiency in Salesforce CRM reporting, Excel and BI tools (e.g. Power BI)
• Strong business acumen and understanding of enterprise sales cycles

Benefits

• The flexibility to take as much vacation with pay as they deem consistent with their duties, the company’s needs, and its obligations
• Seven paid holidays throughout the calendar year
• Up to 160 hours of paid wellness annually for their own wellness or that of family members
• Additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave
• Health care insurance (medical, dental, vision)
• Retirement planning (401(k))