Mid/Senior Performance Creative Copywriter at Surfshark. Crafting high - performing copy for various digital marketing channels in a hybrid role.
About the role
- Performance Copywriter at OES crafting high-impact content for prospective students. Collaborating with teams to tailor messaging and optimize for performance.
Responsibilities
- Write persuasive, conversion-focused copy for paid media, email, landing pages, brochures, and more.
- Translate strategy and personas into messaging that resonates at every stage of the student journey.
- Optimise long-form content for marketing impact and SEO.
- Test, learn, and refine copy based on performance data.
- Use AI tools to scale content creation without sacrificing quality.
- Align messaging with visual creative for maximum impact.
- Stay ahead of trends and ensure our messaging stands out in a competitive market.
Requirements
- 5+ years’ experience in copywriting, content marketing, or advertising.
- Proven ability to write for performance, especially across paid search, social, and digital.
- A strong grasp of SEO, lifecycle marketing, and audience segmentation.
- Experience using AI tools to enhance content creation.
- A collaborative spirit and a passion for education.
- Bonus points for experience in education, regulated industries, or multi-brand environments.
Benefits
- Flexible, hybrid work for genuine career-life fit (2-3 days in our Cremorne Office)
- Professional development and mentoring
- OES Culture Club and events calendar
- Health and wellbeing activities
- Annual flu vaccinations
- Paid parental leave
- Purchased leave
- Study assistance and leave for eligible employees
- Mental health support resources and Employee assistance program (EAP)
- Income protection insurance
- Corporate health insurance
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Location requirements
Content Writer producing written copy like blog posts and PPC content for Surfshark's marketing efforts. Collaborating with the team to deliver engaging and high - quality material.
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