Marketing Executive supporting the planning and execution of brand activities at LUXASIA. Focusing on marketing strategies, event logistics, and social media management in Singapore.
Responsibilities
Assist and support the marketing manager and brand manager to plan all brand activities such as: In-store promotions, launches, animations and consumer events to drive brand awareness and retail sales
Support on event logistics including: sourcing for venue, food & beverage, materials event items, set up, engagement and briefing of all parties involved to drive event to succession
Support on contractor and agency management including: getting quotations, briefing of agency/contractor/partners on specific brand needs follow up on the execution of the project
Propose and lead the planning and execution of all communications for marketing and trade activities. (Digital and print)
Planning of PR events and activities for your brand portfolio with activities such as: press invitation and liaison, RSVP, and event management
Coordination of monthly PR Seeding Requests
Research and collation of market, competitive and business information and any ad-hoc marketing needs of the team
Scheduling of posts and content creation, community management, , reposting, social media reporting, social media giveaways
Facebook/Instagram/Tik Tok content management and creation
Support the brand team in animation and monthly reporting duties when needed
Assist in administrative responsibilities such as invoice processing and sampling/tester management
Assist in brand visual merchandising needs such as changing of trans and upgrading of counters
Requirements
Diploma or Degree holder specializing in Marketing / Mass Communication / Business
At least 1 years of relevant working experiences in Beauty industry
Possesses advanced level proficiency in Adobe Photoshop and Canva
Ability to read and communicate in Chinese is required for maintaining client relationships and monitoring Chinese-language media for brand and market developments
Experience in marketing or PR is a plus
A strong team player with the ability to work in a fast-paced, dynamic environment
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