Senior Marketing Executive supporting the Marketing Manager in campaigns for London Art Fair and New Designers. Collaborating on digital marketing and managing marketing activities for these events.
About the role
- Marketing Director leading marketing strategies and proposal development for CSG Consultants, Inc. Managing teams to align marketing goals with business development in municipal services.
Responsibilities
- Lead and manage the Marketing Manager and Proposal Manager, providing clear direction, mentorship, and performance expectations.
- Architect and implement comprehensive marketing strategies that drive both near-term wins and long-term growth.
- Oversee the design and execution of proactive marketing campaigns that build brand awareness, deepen client engagement, and position CSG as a thought leader in the municipal services and AEC sectors.
- Direct the proposal development process led by the Proposal Manager, ensuring submissions are strategic, compelling, and aligned with client needs.
- Partner with senior leadership and business development teams to identify growth opportunities, define target markets, and shape pursuit strategies.
- Safeguard the integrity and consistency of the CSG brand across all marketing and proposal outputs.
- Define and track key performance indicators (KPIs) for both marketing and proposal functions.
- Develop and manage the marketing and proposal budgets, ensuring efficient use of resources and strong return on investment.
Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field is required. An MBA or additional certificates in marketing, business development, or change management is strongly preferred.
- Minimum of 10 years of progressive experience in marketing, with at least 5 years in a senior leadership role overseeing both marketing and proposal teams—ideally within the AEC industry or a related consulting environment focused on municipal services. Experience building or transforming marketing functions is highly desirable.
- Demonstrated success in developing and executing high-impact marketing strategies that drive brand visibility, client engagement, and business growth. Proven ability to assess legacy systems, implement structural improvements, and lead through change with confidence and clarity.
- Strong track record of leading, mentoring, and holding teams accountable to performance standards. Skilled in setting clear goals, conducting evaluations, and fostering a culture of ownership, collaboration, and continuous improvement.
- Deep knowledge of brand management, digital marketing, content strategy, and public relations. Proficiency with marketing platforms such as Google Analytics, HubSpot, and related tools. Understanding in public sector RFP processes and the ability to guide teams in crafting persuasive, client-focused proposals that win municipal contracts.
- Exceptional written and verbal communication skills, with the ability to craft compelling narratives, deliver persuasive presentations, and develop innovative outreach strategies that resonate with municipal audiences and elevate the firm’s profile.
- Strong understanding of visual design principles and the ability to critically evaluate marketing and proposal materials for clarity, impact, and brand alignment.
- Proven ability to manage complex, cross-functional projects and budgets. Skilled in prioritizing initiatives, allocating resources effectively, and delivering results on time and within budget.
- Data-driven mindset with the ability to analyze performance metrics, extract insights, and adjust strategies to optimize outcomes. Committed to delivering measurable results and demonstrating ROI.
- In-depth understanding of the AEC and municipal services sectors, including trends, challenges, and opportunities. Familiarity with public sector contracting and the unique dynamics of municipal client engagement.
- Adept at working across departments and with senior leadership to align marketing and proposal strategies with broader business goals. Comfortable navigating ambiguity and building alignment in evolving organizational environments.
Benefits
- Company subsidized medical, dental, vision insurance for employees and family coverage
- Health Savings Accounts (HSA) or Health Reimbursement Arrangement (HRA), depending on your selected health insurance plan
- Flexible Spending Accounts and Transit/Parking benefits
- Group and Voluntary Life insurance
- Long-Term Disability insurance
- Employee Stock Ownership program*
- 401(k) program with a company match*
- 15 days Paid Time Off (PTO), 12 paid company holidays
- California Paid Sick Leave (for part-time/as-needed employees)*
- Employee Assistance program
- Fitness Reimbursement program
- Professional Development program*
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