Marketing Communications Manager at Finora Bank developing marketing and communications strategies to accelerate growth in micro and small enterprises. Engaging stakeholders and managing digital marketing efforts in a fast - growing environment.
About the role
- Director of External Communications tasked with overseeing BECU’s external communications strategy and public relations initiatives. Leading efforts to enhance BECU’s brand and reputation through effective media engagement.
Responsibilities
- oversee the strategy, management, and execution of BECU’s external communications and messaging
- lead BECU’s public and media relations program
- build relationships with executives and organizational leaders to counsel and assist them on their communications needs
- partner with the Marketing team to influence external content opportunities
- oversee BECU’s organic social media and social response strategies
- oversee BECU.org’s blog strategy focused on engaging personal finance content
- oversee metric development, research, tracking, and targeting related to key segments for external communications
- direct BECU’s relationship with external communications agencies
- serve as BECU’s lead media spokesperson
- lead BECU’s efforts to identify issues/events that may impact BECU
- represent BECU at industry events, trade shows, informational activities, and community forums
- provide ongoing coaching, mentoring, and training of staff
- assist in the development and approval of the annual budget and strategic plans
Requirements
- B.A. or B.S. degree in public relations, journalism, marketing, communications, or equivalent work or educational experience
- typically requires a minimum of eight years of experience in the communications field, engaging in strategy development and implementation, and managing external communications programs
- typically requires a minimum of five years of management experience
Benefits
- medical, dental, vision and life insurance coverage
- disability and AD&D insurance
- health care and dependent care flexible spending accounts
- health savings accounts
- 401k plan and employer-funded retirement plan
- 6.16 hours of paid time off (PTO) per pay period (up to a maximum of 160 PTO hours per year)
- ten paid holidays throughout the calendar year
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