Chief Marketing Officer leading brand and demand strategy at Cloud9, revolutionizing hospitality with AI-driven execution. Responsible for driving B2C and B2B adoption with measurable pipeline growth.
Responsibilities
Build Cloud9’s brand and direct demand engine.
Drive corporate B2C adoption and B2B owner demand.
Architect funnel economics where CAC, CLTV, and ROI are tracked daily, not quarterly.
Show clear marketing contribution to Q4’s $2.3M company revenue target.
≥50/week MQL engine by Day 30, ≥100/week by Day 90; ≥70% sales-accepted.
Deliver ≥$500K in closed B2C bookings by Day 90.
Attribution dashboards live with ≥95% coverage by Day 60.
≥1 case study + ≥1 city launch narrative published by Day 90.
Build marketing-sourced pipeline across B2C + B2B sufficient to fuel $10M ARR.
GTM playbooks for ≥2 new cities with measurable pipeline lift.
≥2 case studies + ≥3 earned media placements/quarter.
Assemble minimum viable team (1 in-house + 1 agency).
Ensure CAC payback under 30 days.
Kill campaigns failing <1.5:1 ROAS ruthlessly.
Requirements
7+ years building startup marketing engines to $20M+ ARR
Proven record in direct demand generation and funnel economics
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