Sales Finance Manager providing financial insights to Sales and Marketing at Wella Company. Overseeing budgeting, forecasting, and trade fund management to improve profitability.
Responsibilities
Partner with Sales, Marketing, and Category teams to evaluate commercial initiatives, promotional plans, and investment decisions
Oversee the end-to-end management of trade funds, ensuring accurate budgeting, forecasting, and reporting
Support customer negotiations and trade terms with financial insight and risk assessment
Serve as a key point of contact between Finance and commercial stakeholders to ensure alignment of financial and strategic goals
Lead budgeting, forecasting, and long-range planning for revenue, trade spend, and gross margin
Deliver accurate, timely financial reports and dashboards with insightful commentary
Analyze variances between actuals and forecast, identifying risks and opportunities
Track key commercial KPIs including customer/channel profitability, and ROI of trade spend
Drive improvements in margin and working capital through deep commercial analysis and recommendations
Evaluate financial performance by customer, product, and region to support strategic reviews
Support scenario modeling, business cases, and investment appraisals (e.g. new channels, market entry)
Lead finance input into strategic initiatives such as customer planning cycles, sales incentive schemes, and contract negotiations
Ensure adherence to financial controls and compliance with internal policies for commercial decisions (e.g., discounting, promotions, trade terms)
Requirements
Bachelor’s degree in Finance, Accounting, Economics, or related field
3+ years of experience in financial planning & analysis, commercial finance, or business partnering
Strong business acumen and commercial understanding, preferably in FMCG, CPG, Retail, or B2B environments
Proficient in Excel and financial systems (e.g., SAP, Oracle, Hyperion, Anaplan)
Excellent communication, influencing, and stakeholder management skills
Proven ability to work cross-functionally and influence without direct authority
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