Senior Social Media & Digital Communication Manager developing strategies for Paulaner Brewery's social media presence. Collaborating with brand management to create impactful digital campaigns and community engagement.
About the role
- Social Media Coordinator for Web Summit tasked with enhancing the brand's social media presence. Engaging the audience across platforms while managing content creation and community interactions.
Responsibilities
- You’ll help manage the pulse of our social channels, ensuring high-impact content reaches our global community across Instagram, TikTok, LinkedIn and beyond.
- You’ll ensure our visual stories are always ready to go and perfectly aligned with our mission. You’ll help organise our vast library of world-class digital assets and maintain a seamless content calendar.
- You’ll stay ahead of emerging tech trends and social tools, turning fresh insights into creative ideas that keep Web Summit at the forefront of the global tech conversation.
- Act as the voice of the brand by monitoring social channels and promptly responding to comments, direct messages, and mentions with a professional and friendly tone.
- Manage user-generated content (UGC) and flag any negative or sensitive comments for the Social Media Manager.
Requirements
- Education in marketing communications, or equivalent work experience.
- 0-2 years of professional experience, which can include internships, co-ops, or academic projects focused on social media management.
- Knowledge of social media platforms, including their features, best practices, and limitations.
- Familiarity with a social media scheduling platform (e.g., Buffer, Hootsuite, Sprout Social) and basic photo/video editing apps (e.g., Canva, Adobe Express).
- Excellent written and verbal communication skills with a strong attention to detail and ability to adapt tone for different platforms.
- A strong eye for visually appealing content and the ability to think creatively about how to translate brand messaging into engaging social posts.
- Proactive, self-starter who can manage multiple tasks simultaneously and thrive in a fast-paced, deadline-driven environment.
- A desire to learn analytics and use data to inform content decisions.
- Ability to collaborate effectively with internal teams (e.g., Design, Product, Sales).
- Understanding of best practices for photography and video.
- Ability to speak and understand Portuguese is nice to have.
Benefits
- Subsidised healthcare, dental, employee assistance programme (EAP) and more.
- Pension contribution up to 6%(Irish based only)
- A dedicated in-house L&D department, with access to workshops, online learning and resources to help you excel in your career development.
- Company laptop, generous annual leave and flexible working arrangements.
- Our very own Tramway Team, which drives community and morale-boosting events for employees to participate in.
- Annual company get-togethers, charity days, and monthly wellbeing talks.
- Wellness subsidy issued to all employees of €1000 per year
Job title
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