Influencer Marketing Specialist executing global influencer marketing strategies across social media platforms at Preply. Collaborating with a dynamic team to optimize campaigns and engage creators worldwide.
About the role
- Influencer Marketing Sr. Analyst managing creator campaigns and driving performance metrics for health tech company Voy. Involved in influencer operations from outreach to performance analysis.
Responsibilities
- Own influencer marketing operations within your scope, managing multiple campaigns and creators simultaneously
- Map and prospect influencers aligned with different funnel stages (awareness, consideration, conversion)
- Manage the full process: outreach → negotiation → activation → performance
- Handle high-volume outreach and maintain a well-organized pipeline (HubSpot, spreadsheets)
- Build and maintain relationships with creators
- Manage a portfolio of active influencers and ongoing campaigns
- Create and manage briefs, ensuring quality and consistency in content
- Track timelines, deliverables and approvals
- Analyze performance and recommend optimizations
- Use AI and other tools to improve efficiency and scale operations
Requirements
- Experience with influencer marketing (prospecting and/or management)
- Strong organizational skills and the ability to manage high volume
- Experience handling multiple creators and campaigns simultaneously
- Familiarity with performance metrics (CPM, CTR, conversion, CAC)
- Experience creating briefs and managing content
- Data-driven mindset and strong attention to detail
Benefits
- Professional development opportunities
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
No Education Requirement
Location requirements
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