Digital Marketing Specialist for a US - based Digital Marketing Agency client identifying leads and driving sales growth. Collaborating with the Client Acquisition and Marketing team to optimize online services.
TG
Hybrid Digital Marketing & E-Commerce Specialist – Sostituzione Maternità
Posted 5 days ago
About the role
- Digital Marketing Specialist for Moon Boot in Milan managing marketing and e-commerce processes. Responsible for content coordination, CRM support, and product catalog management.
Responsibilities
- Gestione del marketing calendar e coordinamento dei contenuti digitali;
- Supervisione del marketing feed e dei cataloghi prodotto;
- Gestione delle piattaforme tech di marketing e del tracking (analytics, tag management);
- Monitoraggio account, pagamenti, troubleshooting e gestione dei fornitori;
- Reportistica e analisi dei dati di performance;
- Supporto all'operatività CRM (campagne, email, canali WhatsApp/SMS) in coordinamento con l'agenzia esterna;
- Contributo alla gestione del catalogo prodotti su Amazon e alla creazione delle schede stagionali;
- Supporto al coordinamento con Operations e Warehouse per la disponibilità prodotto on site;
- Partecipazione alla gestione dei contenuti per i nuovi prodotti (copy, foto, feed);
- Contributo alla reportistica su performance di prodotto e sell-through;
Requirements
- 2-3 anni di esperienza in digital marketing, preferibilmente con esposizione a contesti eCommerce e nel settore del Fashion o del Luxury;
- Buona conoscenza dei principali canali digital: paid media, SEO/SEA, feed management, email marketing;
- Dimestichezza con strumenti di analytics e tracking (Google Analytics, GTM o simili);
- Sarà considerata un plus l’esperienza operativa su marketplace, in particolare Amazon Seller/Vendor Central, così come la conoscenza di piattaforme CRM o soluzioni eCommerce;
- Curiosità per il mondo eCommerce e volontà di imparare velocemente nuove aree operative;
- Approccio proattivo, capacità di lavorare in team e di gestire più task in parallelo;
- Ottime capacità comunicative e organizzative;
- Italiano e inglese fluenti (scritto e parlato).
Benefits
- Nessuna informazione sui benefit.
Job title
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