Hybrid Creative Activation Producer

at TaskForce

• Job title: Creative Activation Producer
• Job type: Full Time
• Experience level: Mid level, Senior
• Salary: Not specified
• Degree requirement: Bachelor's Degree
• Location requirements: Hybrid, Brooklyn, United States

About the role

• Creative Activation & Experiential Producer leading urban visibility campaigns for TaskForce, enhancing cultural engagement through immersive experiences.

Responsibilities

• Develop and execute integrated citywide visibility campaigns that may include wildposting, wheatpaste runs, mobile activations, pop-ups, projections, and coordinated street team deployments.
• Recruit, train, and manage street teams to execute flyering waves, merch drops, interactive installations, and rapid-response activations.
• Identify culturally relevant neighborhoods, placements, and moments to maximize impact.
• Coordinate print production, vendor management, installation logistics, and field documentation.
• Ensure messaging consistency, brand integrity, and operational discipline in the field.
• Creator-led pop-ups and surprise guest moments.
• Press-preview walkthroughs of immersive installations.
• Limited-time public art drops designed for Instagram and TikTok virality.
• Projection takeovers timed to major events or cultural flashpoints.
• Interactive public installations that encourage user-generated content.
• Produce headline-generating public activations and immersive builds.
• Manage permitting, fabrication, installation, staffing, and run-of-show.
• Work closely with artists, designers, fabricators, AV teams, and city agencies.
• Ensure creative integrity while maintaining production discipline.
• Build and manage budgets across experiential campaigns and field activations.
• Source and negotiate with vendors (print, scenic, AV, fabrication, staffing).
• Create detailed production timelines and contingency plans.
• Deliver projects on time and on budget without sacrificing creative ambition.
• Design every activation with documentation in mind: photo, video, creator POV.
• Partner with content teams to package experiences for social and earned media.
• Track KPIs including reach, press hits, influencer engagement, social impressions, and community participation

Requirements

• 5–8+ years as a producer in experiential marketing, street marketing, cultural campaigns, or public art.
• Experience executing urban visibility campaigns and managing field teams.
• Strong understanding of influencer culture and how IRL experiences translate to digital momentum.
• Strong vendor and creative network around the country
• Experience designing activations that balance authenticity with scalability.
• Comfortable operating in fast-paced, culturally sensitive environments.
• Highly organized, proactive, and solutions-oriented.
• Passionate about using art, culture, and public space to drive social impact.

Benefits

• Full health, dental, and vision coverage.
• Opportunities for travel to major events and cultural activations.
• Collaborative, mission-driven workplace that values creativity, culture, and impact.