Brand Specialist managing Coolbet's brand visibility and consistency across markets. Collaborating closely with internal teams to deliver engaging brand communications.
About the role
- Director of Global Brand Marketing at Coach leading global brand strategies and campaigns. Collaborating with regional markets and cross-functional teams for impactful brand execution.
Responsibilities
- Lead the development and execution of global brand strategies and campaigns to drive cultural relevance, brand heat, and long-term equity.
- Partner closely with regional markets, creative agencies, and cross-functional teams to bring the brand to life consistently and impactfully across the globe.
- Shape the editorial marketing calendar – leading the development and prioritization of marketing messages across the globe, informed by consumer insights and research.
- Help set the global vision and partner closely with key cross-functionals such as consumer insights, media, talent, influencer, and press to drive global impact.
- Empower markets to localize with intention, ensuring brand storytelling is cohesive, modern, and resonant across channels and cultures.
Requirements
- 10+ years’ experience in brand marketing, integrated marketing planning
- Exceptional organization skills, with thorough attention to detail.
- Excellent communication skills, both written and verbal.
- Ability to prioritize, be nimble, and adaptable while meeting deadlines.
- Driven self-starter with comfort operating in areas of ambiguity.
- Curiosity and resourcefulness, ability to proactively identify and resolve problems.
- Bias toward action, with the ability to work independently.
- Proficient in Microsoft programs.
- Proven track record for creating integrated campaign and driving business.
- Thought leadership in innovation, customer experience, content and integration within customer journeys.
Benefits
- Medical insurance
- Dental insurance
- Vision insurance
- 401 (K)
- Paid Paternity and Maternity leave
- Commuter Benefits
- Disability insurance
- Tuition assistance
Job title
Job type
Experience level
Salary
Degree requirement
Location requirements
Associate Brand Manager driving strategic product launches for Signia in Government Services. Collaborating on marketing plans, digital campaigns, and multi - channel initiatives in the hearing care industry.
Brand Manager shaping ESR's representation across APAC through strategic marketing efforts. Collaborating with regional teams on brand initiatives and ensuring consistency across markets.
Brand Manager leading strategy and execution for specialty care brands at IQVIA. Collaborating with cross - functional teams in a regulated pharmaceutical environment.
Brand Manager leading specialty care brands in the pharmaceutical industry. Overseeing brand strategy and execution within a multi - country, matrix environment.
Communications and Brand Manager creating engaging content that highlights Simplot's work and impact. Collaborating across teams and maintaining editorial guidelines within the Global Communications team.
Brand Manager supporting enterprise fashion accounts in the apparel industry, leveraging AI technology for product creation and operational leadership.
Associate Brand Manager supporting brand growth for Essity's health solutions across the U.S. Collaborating on marketing strategy and brand innovation while driving market success.
Group Brand Manager focused on brand strategies within Smart Storage brands at Stanley Black & Decker. Leading project execution and brand positioning to drive consumer engagement and equity.
Marketing Brand Specialist at Rappi developing marketing strategies and analyzing market trends. Collaborating with teams to drive brand awareness and customer engagement with bilingual communication.