VP, Legal Marketing Partner serving as a liaison between Synchrony Legal and Marketing teams. Overseeing marketing compliance and collaborating on client marketing initiatives across various platforms.
Responsibilities
Serve as a liaison between the Synchrony Legal team and Marketing teams providing oversight and support for existing and new client marketing campaigns and processes.
Review marketing collateral for all products and platforms across all channels of communications, including large strategic clients led by SVP Marketing Leaders, and assess relevant processes for compliance with law/internal policies providing comprehensive feedback.
Ensure a balanced approach between legal risk, business strategy and customer/consumer viewpoint to deliver practical marketing solutions, escalating significant risks and issues to the appropriate level.
Partner with client marketing teams to ensure the applicable audience, communication channel and client objectives of a marketing campaign are considered and reflected in the associated collateral and processes.
Engage and collaborate with respective client attorney, all functions and subject matter experts, including compliance and risk as required to ensure potential Fair Lending, Program Agreement, Associate Training or other aspects of a client’s marketing campaign are appropriately addressed.
Manage challenging marketing review workload within established timelines while balancing frequent client expedited requests and other responsibilities.
Requirements
Bachelor’s Degree and a minimum of 6 years of financial service legal or marketing experience, OR Juris Doctorate (JD) and a minimum of 3 years of financial service legal or marketing experience
Knowledge and understanding of relevant federal and state laws and regulations relating to financial services marketing
Detail oriented understanding of business systems & processes
Experience identifying, assessing and elevating potential legal issues and analyzing limits and restrictions of marketing campaigns and impact on processes
Demonstrated ability to successfully manage multiple complex matters and projects simultaneously in a matrix environment across competing priorities and across multiple functions and platforms in a fast paced growth business
Exceptional communications, relationship building, influencing and collaboration skills at all levels from associates to senior managers
Strong judgment and ability to understand the balance between business/legal considerations
2 years of relationship management experience including the ability to develop strong working relationships with cross-functional business partners
Ability and flexibility to travel for business as required
Benefits
choice and flexibility
work from home near one of our Hubs or come into one of our offices
occasional in-person engagement activities such as business or team meetings, training and culture events
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