Senior Social Media & Digital Communication Manager developing strategies for Paulaner Brewery's social media presence. Collaborating with brand management to create impactful digital campaigns and community engagement.
SK
Hybrid Campaign and Social Media Specialist
Posted 2 months ago
About the role
- Campaign and Social Media Specialist responsible for creating and executing marketing strategies for a global SaaS company. Focusing on customer acquisition through campaigns and social media in the European region.
Responsibilities
- Develop and execute marketing campaigns utilizing a variety of tactics such as email, automation, social, SEO, ABM, and others
- Monitor, analyze and report on campaign performance to maximize ROI and revenue
- Collaborate with product marketing, content and organizational leaders to develop plans
- Work closely with the sales teams and help where necessary in territory campaigns
- Develop multi-channel campaigns that incorporate lead scoring, behavioral data and activity to engage customers and drive revenue across the UK and Ireland
- Build and activate a database to nurture prospects and drive pipeline
- Write compelling, conversion-focused content with strong call to actions
- Collaborate with cross-regional teams to drive operational excellence and consistency
Requirements
- Bachelor’s degree and 2 to 3 years of related experience in sales or marketing, or equivalent work experience
- Experience in marketing campaigns
- Proven project management skills
- Ability to prioritize both projects and stakeholders
- Motivated self-starter who can seize opportunities with some direction
- Must be comfortable operating in a fast-paced, highly dynamic environment and exhibit grace under pressure
- Ability to think critically and solve problems
- Experience in SaaS is a plus
- Experience in Salesforce, Linkedin, SEMrush, WordPress, and Pardot
- Google Ads certified
- Fluent in English, both written and spoken
Benefits
- Employment contract
- You will work hybrid - 2-3 days from the office in Breukelen
- Growth opportunities
- Collaborate with a team of professional experts from across the organization
Job title
Job type
Experience level
Salary
Not specified
Degree requirement
Tech skills
Location requirements
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