Principal Product Manager leading product development and strategy for Snap's innovative advertising platform. Collaborating across functions to drive measurable impact and achieve revenue goals.
Responsibilities
Lead the development and scaling of innovative, high-quality products that power Snap’s advertising platform, with measurable impact in areas such as Ads Quality, Signals and Measurement, Brand & Sponsored AR, Retail Ads (DxA/DPA), or SMB Growth.
Craft and execute a comprehensive product strategy and roadmap that aligns with Snap’s revenue goals, leveraging deep customer insights, market opportunities, and data-driven decision-making.
Own the end-to-end product lifecycle, from identifying advertiser needs and gathering requirements to designing solutions, running experiments, and driving iterative improvements that deliver advertiser ROI.
Act as a strategic leader, aligning cross-functional teams, including Product Marketing, Marketing Science, and Solutions Engineering, to achieve critical business objectives and scale Snap’s advertising ecosystem.
Solve complex, high-impact challenges by making informed tradeoffs and delivering innovative solutions that address advertiser needs and support Snap’s broader revenue objectives.
Inspire and mentor product managers and cross-functional teams, fostering a culture of collaboration, innovation, and resiliency while building organizational capacity.
Collaborate closely with senior leaders and executives to align on priorities, communicate progress effectively, and ensure business goals are met.
Champion solutions that continuously enhance the effectiveness, efficiency, and scalability of Snap’s advertising platform through rigorous testing, analysis, and optimization.
Requirements
BS/BA degree or equivalent years of experience
10+ years of experience building and shipping products at a technology company; OR a Masters and 9+ years of experience
Hands on experience across the entire product lifecycle including: defining product needs, prioritization, pre/post-launch execution
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