Product Director leading Customer Growth at Trainline, defining strategies for paid propositions and customer lifecycle management. Driving growth through innovative monetisation and engagement approaches.
About the role
- Director of Creative Services overseeing brand expression and creative execution across global B2B marketing organization. Collaborating with various teams to enhance customer engagement and pipeline growth.
Responsibilities
- lead creative strategy and execution across B2B marketing initiatives
- translate positioning and messaging into cohesive, high-impact design
- elevate brand presence across corporate and international markets
- own and evolve Pluralsight's visual brand system
- operationalize brand standards across all channels and geographies
- develop scalable design systems, templates, and governance processes
- oversee design and production for campaigns, web, events, sales materials, and video
- lead UX and page architecture in partnership with Product Marketing
- optimize intake, prioritization, and resource allocation processes
- manage creative budget and agency spend responsibly
- partner with Product Marketing to bring positioning to life visually
- lead and mentor a multidisciplinary team
Requirements
- 10+ years in creative leadership across B2B technology or SaaS
- 4+ years leading in-house creative teams
- expertise in Adobe Creative Suite; Figma preferred
- strong understanding of web, UX, accessibility, and digital best practices
- experience operating in disciplined, performance-driven environments
- understanding of marketing across multiple channels (digital, field, events, PR, web, sales) and experience driving a unified vision across those channels
Benefits
- competitive compensation
- bonus eligibility
- comprehensive medical coverage
- unlimited PTO
- wellness reimbursement
- professional development funds
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