Content Manager leading B2B event content strategy for audience engagement. Collaborating with teams to produce high - quality content across various channels in the events industry.
About the role
- Content Manager at Pico Technology responsible for producing and optimising digital marketing content. Collaborating with technical teams for accurate, engaging content across various platforms.
Responsibilities
- Manage content across our website, newsletters, and partner portals, ensuring a consistent tone and alignment with our brand and technical standards.
- Work alongside the Senior Manager for Technical Content & Community to execute a unified strategy that supports product marketing and broader business goals.
- Develop and maintain detailed content schedules with clear milestones, ensuring timely delivery and full visibility for all stakeholders.
- Build streamlined relationships between Engineering, Product Marketing, and Digital teams to improve briefing, reviews, and overall content consistency.
- Use SEO principles, analytics insights, and customer feedback to optimise content, ensuring maximum discoverability and engagement across all platforms.
- Responsibly leverage AI assisted tools to accelerate editing, tagging, and optimisation while maintaining strict human oversight and quality control.
- Maintain and evolve our content style guide to ensure clarity, accessibility, and consistency across all languages and formats.
Requirements
- Significant experience managing professional content production across a variety of digital channels and platforms.
- Exceptional copywriting and editing skills, with a keen eye for tone, clarity, and technical accuracy.
- Solid understanding of Content Management Systems (CMS) and experience collaborating with technical teams or subject matter experts.
- Proficiency with optimisation tools such as Google Analytics, Search Console, or Hotjar to measure and report on content performance.
- Strong stakeholder management skills and the ability to coordinate complex projects with multiple contributors.
- Familiarity with SEO best practices, accessibility standards, and the use of AI-assisted content creation or translation tools.
- An inquisitive and proactive "can-do" attitude, motivated by delivering high-quality work within planned timescales.
Benefits
- Flexible holidays
- Relaxation opportunities at holiday homes
- Annual Profit Related Pay (PRP) bonus
- Electric Vehicle Salary Sacrifice Scheme
- Vibrant Summer and Christmas parties
- Free fruit and bean-to-cup coffee in the offices
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